Marketing Coordinator and Design

Overview

As a Marketing Coordinator and Design, you’ll bring campaigns to life through clear messaging, thoughtful design, and coordinated execution across digital and print channels. The Marketing Coordinator will be responsible for developing and managing a variety of marketing projects, including emails, printed materials, direct mailings, online marketing campaigns, advertisements, tradeshows, and webinars. This role involves close collaboration with internal departments and affiliated companies abroad to ensure cohesive and effective marketing strategies.

As a key member of the Marketing team, the Marketing Coordinator will lead coordination, communication, and graphic design efforts. The position requires adherence to brand standards and guidelines, ensuring consistent and professional marketing collateral. The Coordinator will work closely with Product Management, Sales, and Marketing teams to create and maintain collateral assets, both print and digital, to enhance brand awareness and promote 3B Scientific products and offerings in the US and global markets.

This role demands a creative and detail-oriented individual with strong project management skills and the ability to work collaboratively across multiple departments to drive marketing initiatives and achieve business objectives.

Duties

• Ensure marketing materials, assets and collateral follow brand standards and guidelines for the department and company.

• Provide creative direction on marketing projects, activities, and advertising that promote corporate objectives.

• Develop appealing designs that engage customers with the 3B brand and product offerings.

• Design and create print and digital products including catalogs, folders, flyers, sell sheets, ads, and publications.

• Design and create digital assets for online marketing including websites, ecommerce, social media, email, webinars, tradeshow listings, and search engine advertising.

• Design and create marketing assets for special events including tradeshow layouts and graphics, sales rep demonstration collateral, branded wear, and company branding on physical structures.

• Maintain current and/or archive image and text databases and asset management platforms.

• Support distributors, customers, affiliates, and corporate marketing with their graphic design needs.

• Design marketing collateral needed in multiple languages to support domestic and international markets.

• Develop multimedia content ideas, emails, and social media posts including organic and sponsored posts for lead generation and increased brand awareness.

• Data management in ERP system NetSuite and CRM HubSpot

• Tradeshow and event planning, booking, logistics including booth layouts, travel, services, documentation, pre- and post- event follow-up

• Other duties and tasks as assigned by MD

• Assist with digital marketing strategies for various company brands, products and customer market segments.

• Work closely with the Marketing Manager, Product Management, Sales teams, and Managing Director to create accurate price estimates and breakdowns while delivering solutions within budget.

• Keep up to date on industry technology, techniques, and trends for graphic design and marketing communication best practices.

• Pre-flight and submission of digital files to vendor.

• Be an active key member to the marketing department supporting company objectives internally and externally working with key team members.

Experience

• Experience in marketing, digital marketing, B2B marketing, or a related field; familiarity with marketing campaign management and research.

• Working knowledge of Adobe Creative Suite, content writing, copywriting, SEO, social media advertising, and web analytics reporting.

• CRM system proficiency and exposure to marketing automation tools are preferred.

• Experience managing marketing, advertising, or public relations teams, or demonstrating team leadership and marketing management, is a plus.

• Bachelors Degree in Graphic Design or related field

Pay: $65,000.00 - $75,000.00 per year

Benefits:

• 401(k) matching

• Dental insurance

• Employee assistance program

• Flexible spending account

• Health insurance

• Health savings account

• Life insurance

• Paid time off

• Vision insurance

Application Question(s):

• Do you have at least 2 years' experience with Adobe Suite and Microsoft Office?

Experience:

• marketing: 2 years (Required)

Work Location: In person